Loopzter puts your advert on the big screens inside 114 of the UK's busiest children's play centres, where families sit, relax and watch for up to two hours at a time. No scroll. No skip button. Just your brand, on repeat, in front of the exact people you want.
The captive-attention channel other media can't offer · ★★★★★ in-market family reach
You already pay a fortune to interrupt people who aren't paying attention. Loopzter is the opposite: a seated, captive family audience with your brand in front of them the whole visit.
Then the skip button appears.
A glance from a moving car.
Average dwell before the scroll.
Seated, captive, in-market.
Across 114 play centres and counting, that's over 5 million family visits a year, delivered to a seated audience that can't scroll away. Footfall for our own venues comes from live booking systems; network totals are modelled on conservative averages.
Loopzter now spans 114 children's play centres nationwide. Run it as a full-network buy, a regional cluster, or a clean single-venue test. Here are a few of the venues in the network.
The flagship. Screens and café dwell time where families sit and watch.
A huge black-and-yellow inflatable park with a busy café where families sit, eat and watch the screens.
Our newest site, trading since late 2025 with an audience climbing every month.
This is the part billboards and TV ads can't do. A parent sitting with their phone, watching your advert on repeat, is one scan away from buying. Put a QR code on your Loopzter screen advert and you capture the impulse in the moment it happens.
Screens are the core of every campaign. When you want to go further, we can wrap these around them, all in the same family environment, all optional.
Printed adverts on the café tables where families sit and dwell for the whole visit. Your brand at arm's length while they eat.
Premium placement on the booking and e-ticket confirmations families open before they arrive. High intent, high open rate.
A monthly slot in the venue's email to its customer database, plus posts on its social channels to a warm, engaged following.
Put your product in the parent's hand as they leave, the perfect follow-up to the ad they just watched. Managed with full safety and age checks.
Reach parents and children together, in a play environment, at the point of consideration. Ideal for launches, seasonal pushes and on-site sampling.
Your exact audience is sitting in ours, deciding what to do next weekend. Promote releases and holiday programming to families in day-out mode.
Snacks, drinks, cereals and household family brands reach the grocery decision-maker in a positive leisure context, with sampling to drive trial.
Theme parks, holiday parks, attractions and travel brands reach families in the exact mindset of planning their next trip.
OTS (Opportunity-To-See) is the standard currency for out-of-home and screen media. Here's exactly how we derive ours, per venue.
A maximum of 10 advertisers share the loop at any one time, so with a 10-slot, 30-second loop your advert is seen roughly every 5 minutes, around 24 times during a typical two-hour visit. Category exclusivity is available, so you can be the only brand in your category in a venue.
You already have the screens, the footfall and the dwell time. Loopzter turns them into a revenue line, and we handle all the ad sales. You just run your venue.
Every campaign comes with a proof-of-play report showing when and how often your advert ran. If we don't deliver the screen time we agreed, we keep your campaign running, free, until we do. Most media won't show you this. We lead with it.
Footfall for our own venues is drawn from live booking systems. Across the wider 114-venue network we use conservative modelled averages, clearly labelled as estimates. OTS figures are modelled on the transparent assumptions shown above, and labelled as opportunities-to-see rather than verified impressions. We're happy to evidence the underlying data during planning.
Yes. Campaigns run from a single format at one venue to a full multi-format buy across the whole network. Screen is the recommended lead format, with table talkers, booking-confirmation ads, email, social and sampling built around it.
No more than 10 advertisers share the loop at any one time, so your advert plays roughly every 5 minutes and around 24 times during a typical two-hour visit. Category exclusivity is available on request, so you can be the only brand in your category in a venue.
We place a QR code on your screen advert. Families scan it during their visit to claim an offer, enter a competition, download an app or buy on the spot. Every scan is trackable, so you get a direct, measurable response from the screen.
The environment does the targeting. Every visitor is a parent or carer with children aged roughly zero to ten, doing a paid family activity. There's no meaningful non-family audience to pay for, which is why wastage is minimal versus broadcast or social.
By format, venues and flight length, with volume and annual-commitment rates for national buyers. Request a rate card and we'll send current pricing with the full reach and OTS breakdown.
Tell us the brand and the brief. We'll send current rates, the full reach and OTS breakdown, and format availability, everything your media team needs to plan a campaign.
We reply within one working day.
Everything about the network, the venues and the formats.
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